Phono-semantic — one part hints at the meaning, another at the sound
Example phrases
这家店的招牌菜不是最贵的,却最能体现厨师的功力。Zhè jiā diàn de zhāopai cài bú shì zuì guì de, què zuì néng tǐxiàn chúshī de gōnglì.The restaurant's signature dish is not the most expensive, but it best shows the chef's skill.
这家小店的招牌是老板亲手写的,特别醒目。Zhè jiā xiǎo diàn de zhāopái shì lǎobǎn qīnshǒu xiě de, tèbié xǐngmù.The sign of this little shop was written by the owner himself; it is especially eye-catching.
这道菜是我们的招牌,几乎每桌都会点。Zhè dào cài shì wǒmen de zhāopái, jīhū měi zhuō dūhuì diǎn.This dish is our specialty; almost every table orders it.